Skills/Software

Procreate

Adobe Illustrator

Dunkin’ College Mural Tour - UNH

I was approached by Dunkin’ for a marketing campaign with New England colleges that included an interactive mural that students could paint in any way they wanted. The final design was also used for merchandise.

This project was a unique opportunity to meld two prominent brands. As a muralist, I also wanted to insure that the design was simple and approachable for students to paint.

The Brief

First Draft

Using graphics and elements from each brand, I played with the concept of a wave of coffee and sprinkles as snow falling on the school. The feedback was to simplify the design elements included in the postcard, and to bring in more yellow into the concept.

Dunkin’ College Mural Tour - UNH

I was approached by Dunkin’ for a marketing campaign with New England colleges that included an interactive mural that students could paint in any way they wanted. The final design was also used for merchandise.

The Brief

First Draft

Final Design and Day-Of Results